Social Media Strategies 

“Why use social media?”

“Marketing is no longer about the things you sell, but about the stories you tell.​”

Social media, if used correctly, can be a great asset to any business. But to be effective, it does need to be planned and managed to ensure the engagement and reach required to promote your business effectively.

– When setting up profiles, what you say can be as important as what is on your website so it shouldn’t be rushed. Profiles can be worded to encompass SEO. 

– People buy people so make sure you include photographs but make them relevant to the platform – for LinkedIn something professional but for Instagram something a little more relaxed is appropriate.

– Business-related social media should be looked on as a brochure – putting on a photo of your child or pet should be saved for your personal accounts (unless you are running a childcare or pet-related service of course!).

– Astrality Business Services can work with you on the best platforms for your business, a communications strategy to ensure that regular relevant posts are made, and undertake the initial setup for you on Facebook/Twitter/Instagram/LinkedIn.

– We also offer monthly content planning, including the images you need to go with your posts.  Prices start from £100pm depending on the number of posts/platforms required.