Business & Marketing Plans
Business Continuity Planning
As the recent COVID-19 pandemic demonstrated, having a Business Continuity Plan to keep trading or diversify your business to adapt to the situation you are faced with can be invaluable. Sometimes a fresh pair of eyes can identify ideas you may not have thought of yet.
“Always plan ahead – it wasn’t raining when Noah built the Ark” – Richard Cushing
Business Plans
A great piece of advice given to me many years ago was to start with the end in mind.
Business Planning is all about knowing what you want to achieve and what success looks like. Once you have this picture in mind your business plan is simply the document that breaks down the steps on how you will get to the end of your journey.
Plans can be short term or longer-term but should always be a living breathing document frequently referred to and adapted when things inevitably change. Your Business Plan should be a source of reference and a monitoring tool to check progress at frequent intervals.
Astrality Business Services can help you with the whole process and in writing your plan in a format that will be both useful to you, but also to meet requirements if you need to seek funding or grants.
Marketing & Communications Plans
You have a great product or service, and you have set up your website so that’s job done, isn’t it?
Far from it – if nobody knows who you are there then all your hard work has been for nothing, which is why it’s essential to look at marketing and communication as an investment and spend quality time getting it right.
Your marketing plan goes hand in hand with your business plan, detailing all of the ways in which you’ll look to raise the profile of your business and brand.From market research to literature, from press announcements to social media, and much more in between, there are many cost-effective ways to get your message across.
But does this reach your target customers?
Hours of Operation
Mon - Friday: 9am - 5pm
Weekends: Closed